The Tourism Authority of Thailand (TAT) formally launched world star Lalisa “LISA” Manobal as the brand new ambassador for Superb Thailand.
The announcement was made on the launch of the Really feel All of the Emotions marketing campaign at Wat Arun Ratchawararam Ratchawaramahawihan.
Really feel All of the Emotions invitations travellers to contemplate Thailand’s charms by way of a brand new perspective: wealthy in worth and that means in each expertise as a High quality Leisure Vacation spot.
On the identical time, the marketing campaign invitations Thais to be good hosts and reinforce vacationer confidence by way of the Trusted Thailand initiative by guaranteeing each go to is reassuring, memorable, and evokes travellers to return.
In line with TAT governor Thapanee Kiatphaibool: “TAT believes that sharing Thailand’s magnificence by way of LISA’s perspective will assist travellers see Thailand as a number one high quality vacation spot with depth past scenic sights. Each expertise is stuffed with worth, and each second of journey, whether or not by way of folks, tradition, lifestyle, or environment, carries that means. We wish every go to to create long-lasting reminiscences that encourage travellers to return to Thailand, return once more, and share their tales.”
Capturing a nation’s charms
In line with her position, LISA will share the wonder, distinctive attraction, and worth in a brand new perspective with vacationers: one which encourages appreciation of Thailand not just for its scenic locations, but additionally for the significant experiences that stick with guests.
The launch venue, Wat Arun Ratchawararam Ratchawaramahawihan, is a famend cultural and historic landmark that powerfully displays Thailand’s identification, showcasing how conventional craftsmanship harmonises with up to date creativity.
This new marketing campaign likewise marks a brand new chapter in conveying the allure of Thailand by way of the brand new ambassador for the nation’s signature Superb Thailand programme, connecting hearts with Thailand as it’s extra than simply one other vacation spot, however a hub for high quality tourism.
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